3.2. Using link titles as a last resort

When adding a link, a “link title” can be entered using an option designed for this purpose. The link title will appear as a tooltip when mousing over the link.

When creating a link in the publishing software, the user can enter the link title
in the “Title” field of the “Insert/edit link” dialog box.

To be customized

In the section above, specify the feature(s) used for entering link titles.


Link titles should be limited to a strict minimum, as they cannot be displayed or accessed in some contexts (touch screens, navigating from the keyboard, some screen readers, etc.).

They should therefore be used as a last resort, when it is not possible to make the link text completely explicit.

For example, when a “Contact us” link automatically opens up a new window,
a link title such as “Contact us (new window)” could be added.


If a link title is entered, it must imperatively include the same information as the link text and add new information. In other words:

  • The link title must not simply copy the link tex.
  • The link title must not contain new information only.

For example, a “News” link text with a link title “New window” or “News” is to be avoided. On the other hand, a “News” link text with a link title “News (new window)” is appropriate.


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